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In December 2021, Vox Media merged with Group Nine Media. NowThis launched in 2012 and in 2016 became part of Group Nine Media, a media roll-up venture whose backers included Discovery Communications. NowThis is the number one news publisher on TikTok by a mile and has multiple top shows on Snapchat and continues to lead engagement across Facebook, Instagram and YouTube.” Murray, who serves as president of Accelerate Change, said in a statement, “Our investment reflects NowThis’ runaway growth and position as the leading social news brand for young people. 8 ranked middleweight in the promotion’s media-generated rankings. “We’re excited about this model that allows Vox Media to continue to amplify NowThis as part of our portfolio with brand partners while setting NowThis up for continued success and rapid growth.”Īccelerate Change, which describes itself as a “nonprofit digital media lab, investor and incubator focused on news, culture and lifestyle properties,” operates independent media properties including ParentsTogether, PushBlack, Pulso, Noticias Para Inmigrantes and Impact.Īccelerate Change was founded in 2012 by Peter Murray, a co-founder of social-media analytics firm CrowdTangle. 10 hours ago &0183 &32 At the time of his UFC exit, Brunson was the No. She’s Just Here to Do Work That Stands the Test of Time.

INSIDER: Lindsay Peoples Doesn’t Care About Fame. “NowThis is a powerhouse news publisher for young people on social platforms, and its reach and tremendous relevance has made it a destination for high-profile changemakers, cultural icons and brand partners since its inception,” Vox CEO Jim Bankoff said in a statement. THE HOLLYWOOD REPORTER: Vox Media’s Stealthy Podcast Bet Is Gaining Traction.